Blogs

If you’re looking to improve your organization’s language access measures, you may want to consider leveraging an advisory board that specializes in language access and accessibility. Advisory boards can play a helpful role in evaluating the strengths and weaknesses of your organization’s language access measures (or lack thereof) and provide actionable insights into improving services for limited English proficient individuals.

Whether you work for a federal government agency or an election office in a small town, it’s quite likely that your work impacts individuals with limited English proficiency (LEP). An advisory board that specializes in matters of language access can help you identify ways in which your organization can better serve those individuals.
 
These groups can play an invaluable role in monitoring and improving your language access efforts, as they take a look at the bigger picture to point out weak spots that you may not notice when you’re focused on the day-to-day aspects of your work. They can also provide answers to any specific questions you might have and serve as a great way to crowdsource community members and find community leaders.
 
Advisory boards come in all shapes and sizes — essentially, they consist of a group of specialists and stakeholders who meet regularly to develop solutions to problems that a community might face. These can include language service professionals like translators and interpreters, but an effective advisory board will incorporate a broad range of perspectives: recruiting community leaders, individuals with LEP, and others who are impacted by your services will ensure that you have a wide range of viewpoints to develop an innovative solution.
 
There are plenty of advisory boards that focus on language matters already — for instance, the US Election Assistance Commission’s Language Access Roundtable convenes regularly to “discuss topics and resources available to election officials as they serve language minority voters.”
 
While it’s possible to join an already existing advisory board, you should also consider taking the time to set one up specifically for your organization or industry. This way, you can tailor the advisory board to your organization’s unique needs. In this blog post, we’ll show you how you can set up your own language access advisory board to set you up for success. How Language Access Strengthens Communities Case Study: Bridging the Digital Divide in Minority Communities Learn more about our Translation Services
Starting up your own advisory board can be a daunting task. If you’re not sure where to begin, we’ve broken the process down into four simple steps that will help you get started:
There are plenty of other advisory boards that focus on language-related issues already. Take some time to gather basic information on these advisory boards — look at their members and their experience, as well as their bylaws and meeting minutes if they’re publicly available. This will give you a better idea of what kinds of people to seek out when inviting different community members and stakeholders to join your advisory board.
 
This research should give you some inspiration for structuring your board and planning all the details out. A few examples of advisory boards you can look to in your research include the Language Access Collaborative in Raleigh, North Carolina, and the Language Access Services Section of the National Center for State Courts. By getting familiar with the work that other advisory boards do, you can get a better sense of what you want yours to do for your organization.

After conducting research into and getting inspiration from other advisory boards, it’s time to narrow in on your own board. Start by determining the overarching goal of your advisory board — some common goals you might want to focus on include: Once you’ve figured out the scope of your advisory board, you can pin down the different experts and stakeholders you’ll need to serve on your board.
 
If improving language access is the focal point of your advisory board, you’ll want to focus your efforts on consulting with interpreters, translators, other language service experts, and multilingual community members who understand the needs of LEP individuals; on the other hand, if you’re focused more on diversity and equity as a whole, you’ll want to work with DEI specialists and the community members who use your services.
 

Advisory boards are most effective when they include a diverse group of voices — people who have LEP and community leaders should also play a key role in your advisory board.[3]  Make sure to target a wide range of prospective board members. You’ll want to get perspectives from the people who use your services, front of staff, buyers and requesters of services, industry leaders, and language-specific experts, just to name a few. If you already have some stakeholders in mind, go ahead and invite them to join the board directly. But don’t stop there — cast a wide net by posting open calls to sign up on social media and ask others to share as well. In your outreach efforts, be sure to be clear about your goals in setting up the advisory board and what your expectations are. If you need some inspiration for your outreach efforts, take a look at this Linkedin post from the New York City Civic Engagement Commission, promoting their Language Assistance Advisory Committee.
 
Notice that the application in the Linkedin post above is very clear about the commitment level expected of council members. In your outreach efforts, be as clear as you possibly can — outline the frequency of meetings and, if possible, when and where the board’s meetings will take place. Working with an advisory board is an excellent way to improve your organization’s language access services. And while there are many out there already, you may find that setting up your own advisory board allows you to gain more useful, custom-tailored insights into your organization’s strengths and weaknesses. Here are some simple steps to get started: If you’re looking to improve your organization’s language access plan, Avantpage can help. We offer language access consulting services that help you expand your language services and adapt to evolving needs. Reach out to us today at [email protected] or (530) 750-2040 to learn more.

Reframed this as bullet points, rather than questions — I think it's a little bit clearer now, but let me know what you think
Does "members" work better than "specialists and stakeholders" here?
Added a new sentence here, per previous comments Contact us today for a brief call to explore how Avantpage can be your trusted language access partner, working together to find the best solution tailored to your needs.

It’s simple, but true: Patients need to be able to trust their healthcare providers. From routine doctor’s appointments to calling their insurance provider, it’s important that patients are confident in their provider’s ability to give them the highest quality of care possible.   After all, the healthcare system can be daunting — fostering a sense of trust allows patients to open up and feel secure in doing so. And when patients feel open and secure, they’re able to advocate for themselves better, improving the outcome of their care.  Building trust with your patients can be a challenge, though, especially for health insurance providers. This is doubly true when it comes to building trust with patients who have limited English proficiency (LEP) and other minorities that have historically been marginalized within the healthcare system.   While programs like Medicare and Medicaid aim to improve healthcare outcomes for historically marginalized members of society, inequality in the healthcare system remains—research indicates that even today, racial and ethnic minorities tend to receive lower quality care than their white counterparts. As a result, it can be challenging for members of these groups to fully trust their providers. For individuals with LEP, language gaps can make it even more difficult to build trust.   Measurements of equity in the healthcare system like the Centers for Medicare & Medicaid Services’ (CMS) Health Equity Index incentivize providers to emphasize equity in their practice—higher scores on these measures can help your patients trust you.   In this blog post, we’ll take a look at the ways in which health insurance plans can improve their communication with LEP patients and feel more trusting—because at the end of the day, that trust leads to a better patient-provider relationship, ultimately boosting the quality of care and saving lives.  Effective CMS Marketing for Multilingual Healthcare Materials Translating Member Letters for State-Managed Health Plans Listening is the foundation of trust — especially for LEP patients navigating the complexities of our healthcare system. By actively listening to LEP patients, health plan providers can gain insight into the unique challenges they face.  
 
Listening isn’t just about gathering feedback from plan members — it’s about actually doing something with that feedback. To build a sense of trust in your patients, it’s critical that you take their input and co-create relevant solutions with community leaders, advisory groups, and other experts. This approach fosters a sense of inclusion and empowers LEP members to voice their concerns openly — here’s how you can take an active approach to listening to your LEP patients. 
Surveys, focus groups, and one-on-one interviews can give you valuable information about the experiences and needs of your LEP plan members.  
 
Working with a trusted language service provider, you can develop multilingual surveys that LEP plan members can complete. Likewise, you can partner with community-based organizations (CBOs) and other cultural experts to help coordinate focus groups and interviews in languages spoken prominently among the LEP communities you’re targeting. 
 
These are just a few examples of ways to get feedback from your LEP patients — by leveraging them, health plans can identify gaps in service, improve communications, and create a more seamless and comprehensive experience that fosters long-term trust and satisfaction. 
Feedback is a crucial tool for refining your services — by acting on the feedback you receive from LEP patients in surveys and focus groups, you can show patients you’re actually listening to them, thereby building a strong sense of trust. 
 
The feedback you receive from LEP members will likely uncover gaps in communication, accessibility, and overall service delivery. By creating consistent feedback loops — i.e., regularly conducting surveys and focus groups — you can address these issues proactively. This process not only improves the user experience but also demonstrates a commitment to listening and adapting.  
 
When you consider member feedback, you may find instances where you can make tangible improvements to the patient’s experience: you might find that you can simplify forms, develop better outreach strategies in certain languages, or improve interpreter access. These changes will all add up to build a sense of trust toward your organization.  
Be sure to be transparent and open when conducting these outreach efforts. Make sure to inform members of why you’re reaching out to them and how you plan to use their feedback. This transparency is essential to building trust with LEP plan members, while also building goodwill and trust. 
 
In some instances, it may be worthwhile to share the results of surveys and focus groups with plan members — this gives them a better idea of how you plan to act on their feedback. As you adjust your practices and act on feedback, patients can rest assured that you’re making changes that are rooted in their own ideas and insights. This incentivizes further participation and creates a foundation of trust that leads to stronger, more equitable healthcare relationships.  When LEP patients trust their health insurance provider, they navigate the healthcare system with a sense of agency and security that allows them to be the best possible advocate for themselves. As a health plan provider, building trust means listening to your patients and being adaptable to their input. Here’s how you can do that:  Foster and maintain confident relationships with your LEP patients and health plan members through translation, interpreting, and other language services. Contact us today at (530) 750-2040 or at [email protected] to learn more about how we can help you. 

For millions of immigrants and refugees living in the United States, navigating essential federal programs poses quite a challenge. Individuals with limited English proficiency (LEP) often struggle to access critical services like Medicare — even though these agencies are required by law to offer language access services, individuals with LEP often have trouble accessing them as easily as their English-speaking counterparts. This difficulty arises in part due to the fact that the federal government’s guidelines for supporting individuals with limited English proficiency (LEP) are rather outdated — most federal agencies today utilize guidelines based on the Department of Justice’s (DOJ) LEP Guidance published in 2002. A lot has changed in the last two decades — so our approach to language access at the federal level should adapt to reflect those changes. In fact, there are a couple of key challenges with the current federal approach to language access. Firstly, federal agencies today usually follow a single set of LEP guidelines for all programs, rather than tailored language access plans for each. While this one-size-fits-all approach might have worked in 2002, it falls short as programs have diversified and gone digital. Additionally, there is little transparency about the effectiveness of these language access plans. Although agencies are required to have them, few processes exist to evaluate their efficacy or enforcement. If you work with a federal agency and are looking for ways to develop a unique and creative language access plan, this blog post will give you some insight into how you can address these challenges, particularly in the research and early phases of development. We’ll start with a look at the stakeholders who will be most impacted by changes to your LEP guidance and then explore the other areas you need to consider, from data collection to IT support. Common Components of a Language Access Plan
While language access measures are put in place to help individuals with LEP, those end users aren’t the only people who will be impacted by changes to your agency’s language access guidelines. It’s also important to consider how this will impact your frontline staff, who are often the first point of contact for LEP individuals. You’ll want to consider the ways your staff typically interact with LEP users — do they talk to them on the phone or is communication mostly through mail or online, text-based channels? Answering questions like this will help you identify weakness in your current processes and customize your plan to a specific program. Ensuring that these staff members are equipped with the necessary training and resources to effectively communicate with LEP individuals is critical for the success of any language access plan. Depending on how they interact with users, you may want to hire additional bilingual staff who can perform these tasks in a language commonly spoken among LEP individuals who seek your services.
Odds are, you’ll need a lot of support from outside sources — vendors like language service providers, as well as DEI consultants, research organizations, community representatives and community-based organizations (CBOs) should play a prominent role in the development and implementation of any language access plan. You can work with language service providers to identify the kinds of language services you need, whether it’s over-the-phone interpreting, document translation, website localization, or something else. Meanwhile, consultants and other organizations can share valuable insights into the specific needs of LEP users. For example, a CBO that works with specific immigrant populations can help you organize focus group sessions with LEP residents who seek access to your programs; DEI consultants can provide you with information about the best practices for making sure your language access plan is equitable and inclusive.
A solid language access plan starts with comprehensive data. Use existing sources like U.S. Census data and the American Community Survey (ACS) to identify LEP demographics and common languages spoken among the immigrants who are most likely to need your services. You should also supplement this with internal data on service usage, user feedback, and past interactions to uncover current language access gaps. Combining this data with the insights provided by vendors and other third parties like CBOs can provide first-hand insights from LEP individuals and staff who interact with them. Collecting both quantitative and qualitative data ensures your language access plan is targeted, effective, and responsive to the actual needs of the community.
The way we connect with one another has changed quite a bit since 2002 — social media and the internet have become critical outreach channels and as such, effective language access requires using them to reach individuals with LEP. Be sure to integrate a mix of digital and traditional methods such as online platforms, printed materials, phone services, and in-person interactions. Websites and apps should be optimized for multilingual access, with clear navigation in users’ preferred languages. Be careful not to put all your eggs in one basket though. Digitization is important, but it’s also important to use print media and other channels, as individuals with LEP (especially elderly folks) may face digital inclusion barriers that English speakers don’t. Don’t overlook community hubs like churches and local nonprofits that LEP individuals trust. Partnering with these groups can help amplify outreach and build awareness of available services. By diversifying communication channels, you enhance the likelihood that LEP users can access critical information and support seamlessly.
In the early phases of planning and developing LEP guidance, you’ll also want to consider the ongoing support you’ll need after the plan’s been implemented. Maybe you’ll need additional support from your IT specialists after localizing your website to make sure that everything functions properly (i.e., you don’t want a link on the Spanish version of your website to direct users to an English webpage or PDF). Additionally, you’ll also want to work with CBOs and community members to receive regular feedback on your language access measures to make sure that you’re able to adapt to the needs of your programs’ LEP users.
Modernizing your language access plans can be a major task — as the DOJ’s federal guidance on language access hasn’t changed much in two decades, there’s a lot to consider after two decades of change in other dimensions. Here are some key questions federal agencies should ask themselves if they plan on developing a language access plan for the modern era: If you’re looking to revamp your agency’s LEP guidance and implement a more modern approach to language access, Avantpage has you covered. We offer translation and interpreting services that are crucial to any language access plan — not to mention, we also offer in-depth language access consulting services to help you lay out a roadmap for your organization. Contact us today at [email protected] or (530) 750-2040 to learn more.